Emsco Group Corporate Branding Emsco Group's position as the leader in poly sleds and entry-level snowboards was recently met with stiff competition from a new company who had support from a major sports-equipment manufacturer. We revamped the Emsco Snow Products line from the logo to product graphics to point-of-purchase labeling and packaging. In the first year, in one major national retailer alone, Emsco improved from one product facing at store level to seventeen – surpassing their best-scenario estimate by fifty percent!

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